14 July 2010 ~ 0 Comments

How To Make Your Leaflet Design More Effective

Leaflets are seen as one of the most effective and dependable marketing techniques out there and can provide an amazing ROI, but the success of it can often come down to how the leaflet is designed. The difference between someone binning your flyer or spending a minute reading it will make a massive difference on […]

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08 July 2010 ~ 0 Comments

Choosing The Right Paper GSM For Your Printing

One question you need to answer before ordering any flyers or leaflets is, what thickness of paper do i need? Printers get all technical and use funny terms such as GSM. It is a common method to specify the ‘thickness’ (and as a result, quality) of a sheet of paper by measuring it’s weight in terms grams per square metre (GM or GSM)

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